Thursday, 12 June 2014

Facebook’s Ad Targeting Will Get Interest Data From Outside Websites (And New Options For Opting Out)

facebook ad targeting

Facebook says it’s bringing more data into its interest-based ad targeting — specifically data from non-Facebook websites and mobile apps. So even if your profile doesn’t say anything about your love of (say) soccer, and even if you haven’t Liked any soccer-related Pages on Facebook, the social network can still see that you’ve visited soccer-related websites… Read More

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