Wednesday, 19 March 2014

Pandora raises fees and drops annual subscriptions, citing rising music costs

Pandora's ad-free internet radio service debuted in 2009 for the very affordable price of $36 a year. Those were the good old days. Today the company announced that its monthly fees will increase from $3.99 to $4.99 and the annual option will disappear entirely due to rising licensing costs.
"The costs of delivering this service have grown considerably," the company says in a blog post. "For example, the royalty rates Pandora pays to performers via SoundExchange for subscription listening have increased 53 percent in the last five years and will increase another 9 percent in 2015." SoundExchange is a nonprofit that collects royalties on behalf of artists.
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